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Kaima Mwiti

18 hours ago3 min read

Valentine’s Day lie: You don’t actually care about your customers

Kaima Mwiti

Sep 19, 20254 min read

From Nairobi Hustle to Hyper-Growth: AI Marketing Tactics That Actually Work for Kenyan Entrepreneurs and SMEs

Kaima Mwiti

Aug 22, 20254 min read

Why Marketing Is Mission-Critical for Kenyan Startups: 10 Strategic Imperatives

Kaima Mwiti

Jun 24, 20257 min read

From Matatu Conversations to Million-Dollar Valuations: How Kenya's Smartest Entrepreneurs Turn Every Customer Into a Brand Ambassador

Kaima Mwiti

May 31, 20255 min read

Content Marketing Strategies for Kenyan Start-ups: How to Inform and Inspire Potential Customers

Kaima Mwiti

Apr 5, 20254 min read

When Should Kenyan Startups Start Investing in Marketing? A Data-Backed Answer

Kaima Mwiti

Feb 26, 20254 min read

The Brutal Truth About Marketing Attribution in Kenya's Current Climate

Kaima Mwiti

Feb 1, 20252 min read

Beyond Vanity Metrics: The Only 5 Marketing KPIs Your Startup Should Track

Kaima Mwiti

Jan 20, 20254 min read

Why Most Startups and SMEs in Kenya Waste 80% of Their Marketing Budget (and How to Stop It)

Kaima Mwiti

Nov 7, 20243 min read

Mabati Yetu Factory Search Engine Optimisation Case Study

Kaima Mwiti

Jan 24, 20244 min read

5 Steps to Navigating The Current Business Environment: A Strategic Guide for Small and Medium-sized Businesses

Kaima Mwiti

Jul 27, 20232 min read

A Taste of Success: How Java Restaurant Won Hearts and Wallets Alike

Kaima Mwiti

May 17, 20233 min read

Huh??

Kaima Mwiti

Mar 20, 20233 min read

The Power of Proof: Why Evidence-Based Marketing Is Essential for Business Success

Kaima Mwiti

Dec 2, 20223 min read

The 3 Principles of Marketing.

Kaima Mwiti

Sep 1, 20224 min read

6 Ways To Understand and Apply Data

Kaima Mwiti

May 25, 20223 min read

4 Principles We Use In Business Development

Kaima Mwiti

May 5, 20222 min read

4 Reasons Why Digital Marketing Agencies Need To Be Growth Partners

Kaima Mwiti

Apr 6, 20224 min read

Does Influencer Marketing Work?

Kaima Mwiti

Aug 17, 20213 min read

3 Ways To Charge More

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